Trade show displays - used trade show displays - popup exhibits booths
The message conveyed by
trade show displays can make a huge
difference in the success of your business. Whether you're trying
to be subtle or bold, your tradeshow booth needs to make a statement
that resonates with the buyers and consumers you're targeting.
Table space at a trade show
can be very costly, especially for companies on a limited budget. And
if your display is ineffective, your investment will never give you the results
you want. To make your expenditure worthwhile, you need a display that
will make your business stand out and capture the attention of potential consumers.
>From basic single-color tradeshow
displays to full-color graphics, there are a variety of tradeshow booths that are affordable
for just about any budget. A well-designed booth will give you:
- An image of distinction:
No matter how great your product is, it's the environment projected by your
space that draws buyers and consumers to you. A folding table is
easily lost in the bustle of a show, but a great-looking trade
show exhibit is a symbol of your dedication to excellence.
- A captive audience: Once
people are paying attention, your pitch and professionalism take center stage.
A booth will help eliminate unwanted distractions to keep your consumers'
attention focused where you want it.
- Portability: Trade
show booths can fold into their own hard-shell cases, making transportation
easy whether you travel by car or plane.
A trade show rule of thumb
is that a small crowd will always attract a larger crowd. Consumers
will see all the traffic at your booth and want to know what all the fuss is
about. With a relatively small investment in a quality booth, you
can make a huge difference in the revenue you generate at a trade show.
A well-designed booth can
give you:
- An image of distinction:
No matter how great your product is, it's the environment projected by your
space that draws buyers and consumers to you. A folding table is
easily lost in the bustle of a trade show, but a great-looking booth is a
symbol of your dedication to excellence.
- A captive audience: Once
people are paying attention, your pitch and professionalism take center stage. A
booth should help eliminate unwanted distractions to keep your consumers'
attention focused where you want it.
- Portability: Trade
show booths can fold into their own hard-shell cases, making transportation
easy whether you travel by car or plane.
Displays are the often-overlooked
spice that makes products sizzle. The way a product jumps out visually
at consumers, rotates on a carousel or even lays on a shelf is often a key factor
in the decision to purchase. Without diverting attention from the
products themselves, a properly used, quality display will support and showcase
the goods you sell. Displays can be considered the ultimate role
players-constantly striving to support the stars while going virtually unnoticed.
Table
top displays are often used at trade shows and offsite retail venues. Although
a table top display
won't change the charisma of the person standing behind the table, a good display
will add interest and make your table more approachable.
Table space at a trade show
is expensive. There's no two ways around it. To make your
investment yield positive results, you need to figure out how to attract consumers. One
of the fastest and most effective ways to make sure your product gets noticed
is to use a trade show display.
Fortunately, you don't need
to make a huge investment in a booth to see a big difference in the revenue
you generate at a trade show. And if you don't want to purchase a
new booth, renting a used trade show
exhibit can be a smart option as long as you're able to ensure the quality
you need.
The best deals on used trade show
exhibits tend to be for the more expensive panel system displays. Popup booths and table top displays
can make it much easier for you to make your point. Ranging from
paneled screens to three-dimensional foldouts with shelving space, quality table top displays
tend to be fairly inexpensive so renting or purchasing used trade show
booth in those form factors are not as cost effective.
These trade
show displays are also known as pop up booths and
are designed to easily pop open for set up purposes. These exhibits
are very common in the industry since they are lightweight, quick and convenient
to setup, and easily transportable. The popup displays sold
by TradeShowSale can be setup by one
person in about 10 minutes.
Typically these trade
show exhibits come in 10 foot floor models although the 8 foot and double-sized
"sea gull wing" models are becoming more popular. In addition to
floor models pop up displays also come in a tabletop size for shows that have
very limited booth space.
These portable
displays are normally constructed out of a lightweight aluminum or polycarbonate
frame that collapses like an umbrella into a very small space. Attached
to the frame are graphic or fabric panels that form the "skin" of the booth. The
better popup displays tend
to have magnetic rails on the panels, making it much easier to align on the
frame for a tight, seamless fit.
A 10 foot trade
show display -- including the frame, panels, lights and accessories -- all
fits into a case roughly the size of a household trash can. The better
cases have wheels attached and depending upon the model may have two smaller
cases for easier transport.
Graphic booths, like the
Total Graphics package, have extremely high quality printing for the panels
and makes for a very impressive exhibit.
Overall pop
up displays are very reasonably priced and for many companies they are an
indispensible marketing and sales tool.
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